Ben Rogerson and the blokes at Future Publishing / musicradar.com in the UK got a nice piece of swag: a Pilsner, to be specific. Thank UK distributor Focusrite for this one (which I assume means the brew has not yet graced Ableton’s office here in NYC.)

They did miss the obvious opportunity to offer an Ableton Live Lite. Or perhaps a liqueur called Ableton Evil (that t-shirt remaining the best Ableton swag ever). “Lively up yourself” I guess appeals to UK audiences. I would have called it Live Lager.

That got me thinking – what other music technology beverages can we make up here? Reaktor already sounds a bit like some kind of energy drink. FL Studio aka Fruity Loops could clearly be a sweet, bubbly soda. Someone could stake out organic tea – maybe MetaSynth. Thoughts?

Ableton Live beer: the ultimate live performance tool [musicradar.com]

22 Responses

  1. Plus Device

    Logic Pro Water with electro-lites

  2. Kris Jenkins

    A bottle of Sheridans (the black & white stripey drink) advertising Zebra?

  3. Marc Arsenault

    Logic Vodka

  4. brianvega

    Max Milk

  5. radian

    Native Instruments Absynthe?

    Buzz modular cocktail? (arrives in separate glasses)

  6. Peter Kirn

    @radian: Okay, *I* missed the blatantly obviously, didn't I! ;)

  7. TechLo

    "FMN8 Cosmotini…when a regular Cosmo or 'tini isn't effeminate enough!"

  8. bliss

    "I'd like a DP & tonic, please."

  9. Otend

    How come nobody has said Renoise cola or anything?

  10. Lukey

    Switch your vowels, and you end up with mate'synth.. for the South Americans…

    ReBull.

    Logic Espresso.

  11. dptronz

    Low Pass Ladder Filtered Lager. Drink responsibly.

  12. studiojoe

    Red rum by Reason

    Anybody wanna say "here's johnny"!!

  13. magic from space

    melodyne merlot?

    and still waiting for "dna" to get released and integrated into the plugin!

  14. bliss

    Dr. REX's Sour Mash Kentucky Bourbon.

  15. teh_dahl

    Absynth all the way.

    Thank you.

  16. pauk

    What about the Korgacola??

  17. Sheabe

    “I’d like a DP & tonic, please.”

    That's want SHE said…….Booyah!

  18. Bjorn Vayner

    Cycling 74's Pint of Jitter

  19. Peter Kirn

    @Bjorn: Yes, "Pint of Jitter" is, coincidentally, what my morning coffee pot is like. ;)

  20. [...] Create Digital Music & Ableton Live Beer; Music Tech Beverage Nominees [...]

  21. Polite

    I read it more as "Lively. Up Yourself.", but maybe that's because I'm jealous of people who use Live. >_>

  22. PAULBUG

    BEAST BOURBON. MEET THE HANGOVER OF YOUR DREAMS

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