I’ve know about this project since its very beginning. Ziv was in my class year in the design academy we graduated from. he developed this the last three years.

I’m not a guitarist myself, but some aspects of Ziv’s design are truly cool, not just in the 80’s cheesy battle-of-the-bands-get-the-girl-movie sense of the word.

what Ziv has basicly done here is to democratize the custom built guitar. what you can’t see from the video is the fact that the guitars (or any string based instrument) are built from relatively simple building blocks, and most of the really hard stuff Ziv has already taken care of with the modules he offers.

the flexibility this gives guitarists, to shape and design their own guitars, is something that was never really an option for most guitarists.

It’s one of those things that you can see a potential – but in the end it will be up to the users themselves to come up with something that will truly blow your mind.