market

As Startups Lure Music Makers to the Cloud, A New Incentive: Money

For most music producers, managing media involves scattered files on hard drives and the occasional file transfer service. There are now three fresh big players vying to convince you to start uploading, managing, and collaborating on music production online. Unlike most music technology products, traditional bootstrapped affairs involving selling software or hardware, these companies have the Internet – and startup culture and funding – in their DNA. And they’re fundamentally services. blend.io is a Dropbox-powered tool that focuses primarily on collaboration, and began its life in Manhattan incubator betaworks. On the two coasts, two other companies have millions of dollars …

READ MORE →

Wu Tang Debuts Song in Hackable Form: New Track on Blend First

If the album business model is collapsing, the frantic rush to everything else is at least interesting. Hip hop as a genre, of course, came from a deconstruction and reconstruction of the album, from the early evolution of DJ techniques and sampling. So, the fact that Wu Tang is skipping the conventional release altogether is new, but it’s also connected to history. Sure, plenty of artists have gone for remix contests and the like. What’s different in Wu Tang’s case is that this time, the debut track “So Many Detailz” from their Parent Advisory will head straight to Blend as …

READ MORE →

Moby Opens Up Project Files for Remixing in Ableton, Pro Tools [Exclusive Details, VIP Code]

What do you do when you’ve been one of the biggest impacts on electronic music, outlasting a succession of trends and fads, remaining one of the best-known names in sound? I mean, you can’t just start giving things away, right? Actually, if you’re Moby, that’s exactly what you do. He wants you to collaborate with him – and he’s made it really easy (even if you want to get something out of the result). It’s safe to say Moby is different from many of his peers. At the young age of 48, Moby has managed to be a presence in …

READ MORE →