Getting DIY ads out of YouTube is all the rage these days, but when it comes to certain time-tested synth names, let’s just say the audience is a little different. You love the gear, you make music with the gear, you praise everything that’s brilliant and you’re unafraid of criticizing what’s not. We covered the Roland “How Do You JUNO” contest launch back in April with a look back at the JUNO line through the years. Check out comments for some frank, nostalgia-immune commentary from synth geeks about the high points and low points of the various models. And so, we wind up, oddly enough, with high-production-value ads for even vintage Rolands like this Alpha Juno 2. (Hmmmm… maybe Roland should have set up an eBay affiliate account).

If anyone doubted it, there’s no question: even in the age of computer soft synths, keyboards are beloved items. The video at top is — well, pretty crazy, as you can see for yourself. Check out the crew they put together to make it after the jump.

You still have time to submit your own video to the contest, JUNO owners, if you haven’t already. The entries end tonight, Tuesday, at midnight.

Roland How Do You JUNO Contest Page
YouTube video group with the competition

Voting starts tomorrow (Wednesday) on that same contest page.

If any CDM readers have submitted videos you want to point our way, we can help you rig the contest because we love you um, get the word out.

Disclosure: Roland has generously sponsored CDM for this contest. That allows us to keep the servers humming and to have the unique pleasure of shamelessly pimping discontinued Roland keyboards from the 1980s. (I still want to see what some of you are doing with the V-Synth, which is my favorite current Roland model, but that’ll have to be a separate contest.)

The Roland JUNO-G has attracted some interest from CDM readers since I mentioned Roland’s YouTube contest and talked a bit about the JUNO line’s history. (See previous story.)

One of you by the name of “made” even asked comments addressed “Dear Roland.” I had to admit I was curious about those answers, so Roland responded.

The JUNO-G feature a lot of readers wondered about was the onboard sampling functionality. That feature was beefed up in the OS 2.0. Personally, I’m still looking to keep my samples on the software side, but I can see this having some appeal for live performance. With 2.0, you can sample onboard, which could make the JUNO-G an interesting “live-PA”-style synth, a hardware unit with some sample savvy, and/or a way to supplement your laptop in gigs.

New 2.0 features as described by Roland:

• Sample audio from external sources or import audio phrases from the removable flash memory.
• Samples can be assigned to trigger from the JUNO-G’s function buttons or the JUNO-G’s keyboard.
• Velocity and note number can be assigned individually for each sample.
• Adjust Start, End and Loop points using the JUNO-G’s front panel control knobs.
• Advanced sampling editing such as Truncate, Normalize, Emphases, Sample Chop and Combine are included.
• Samples can automatically match BPM in real-time to changes made to the tempo of your song.

To download JUNO-G Version 2.0 software upgrade, please visit:
http://www.rolandus.com/products/productdetails.aspx?dsection=d_downloads&ObjectId=756

Now, onto the tips, which come from Roland’s Eric Klein.

Roland is holding a YouTube video contest to get people to show off their JUNO keyboard synths. They’re not just talking the currently-available Roland keyboards that wear the JUNO badge, but the classic models going back to 1982.

"How Do You JUNO?" Video Contest [Roland US]

I like to disclose our partnerships upfront, so in the interest of disclosure: Roland US is currently promoting this campaign on CDM – thanks, Roland, for supporting the site. I can also tell you that personally, selfishly, I’d really love to see some great JUNO videos up on that YouTube channel, and that I suspect the take of some of you readers will be different. Also in the interest of really full disclosure – yeah, okay, I’m partial to the vintage JUNO. That’s my own personal bias. But I’m eager to see videos of whatever you’ve got. (Also, the JUNO-G is one of my favorite mainstream keyboards at the moment, for reasons I talk about below – it has the advantages of a workstation, like the ability to load custom waveforms and do onboard audio recording and sequencing, but without some of the bells and whistles a lot of us don’t want.)

Right now, there’s not a whole lot uploaded to the YouTube video. The contest just started, and you have until July 1. But I’d like to see some more from the CDM readers – especially after you successfully conquered Keyboard Magazine’s Depeche Mode identify-the-gear competition last month. Prizes this time include a new, loaded JUNO-Stage to the top three winners, plus two SRX expansion boards of your choice to the top winner. I can kick in a beer if I see you, plus international fame here on CDM if you do something great – and that extends beyond the US borders. (The contest itself is US-only as it’s run by Roland US.)

JUNO History

I think it’s worth reviewing the history of the JUNO line. What it’s meant to be a “JUNO” has changed pretty radically over the years; a JUNO-D and a JUNO-6 might not recognize each other. It reflects some of the changing tastes and technologies in the industry. Sometimes that represents forward progress — hooray, MIDI and patch memory! But sometimes something is lost. The analog original is something special, and even Roland wound up bringing back retro-styled front-panel editing, missing on the JUNO-D, to the JUNO-G and JUNO-STAGE. It’s not about nostalgia: it’s about making something musically productive. In some ways, that’s brought us full circle.