Performance Videography: Get Up Close for More Exciting and Editable Footage

Segue – Reset (Live at Big Day Out 2008 Two-up Edit) from Jaymis on Vimeo.

How do you make live performance documentation that doesn’t suck? You’ve been there: you’re trying to shoot footage, you’re trying to edit footage someone else shot, or you’re trying to tell someone shooting footage how to take material you can actually use. Jaymis from Create Digital Motion talks a bit about a recent experience working on footage of Segue – or skip to the end for some tips, either for you or to give that young, eager videographer you hope can make you look cool. Got more thoughts? We’d love to hear them. -Ed.

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A New Instrumental Album, and Mocky, Mock-Marketing by Hyperbole

Something has happened with electronic musicians and producers. We’re not confined to the ghetto of electronic sounds any more. You could argue it’s a sign of waning interest in those timbres, but I think it’s something else: people are simply becoming more flexible creative producers, comfortable with acoustic and electrified and synthesized sounds alike.

So, in that spirit, one of my most anticipated albums of this year has been one that’s mostly instrumental and not-terribly-electronic or digital. It’s the March release Saskamodie from Mocky, Somali-Canadian-Yemeni musician. I’ve just begun listening to it, and I’m quite enjoying it. It’s definitely retro, a groovy, poppy reverie that seems more than a little inhabited by the soul of Serge Gainsbourg, who once recorded in the studio in which it was recorded. It’s also effective partly because it fits squarely into the realm of jazz. It oozes warmth and humor, sonically and musically.

In the meantime, Mocky himself has shown us how to market effectively with tongue planted firmly in cheek, as seen in the video above. It’s a dangerous maneuver to attempt – trained professionals only. But by invoking some digital effects and a heavy dose of hyperbole, Mocky I think manages to strike a balance between self-promotion and self-deprecation.

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Guest Blog: Digital, Artists, Labels and the Crisis of Plumeting Expectations

Enough of the empty cheerleading. Web-only networking can have a dark side, too — and the music community can do better. Playing devil’s advocate this week to one-dimensional Web 2.0 optimism, we welcome Dave Dri, musician, producer, and founder of Segue. -PK

I write a column for a weekly street press magazine in Australia. The vast majority of the universe won’t have picked up that magazine, of course. But my topic this week has been bouncing around Interwebs, cafes, and clubs like an alarm clock, waking the electronic music community from a happy slumber. The cause for alarm: the dire state of expectations amongst electronic music producers, digital labels and online stores.

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Will the Next Album You Buy Be Flash Memory? SanDisk Joins Major Labels, Big Box Retail, with slotMusic

Distributing music on USB sticks or removable flash memory is an idea various parties have tried for the last few years. The Creative Commons advocates at self-proclaimed “non-evil” indie label Magnatune sold USB sticks pre-loaded with ten albums in 2004; Barenaked Ladies had the nicely-named Barenaked on a stick. But to really make the idea (ahem) stick, you’d need some big distribution. And that’s what a new initiative backed by the major labels and massive flash memory manufacturer SanDisk promises to do.

slotMusic.org | Press Release

See also GearLog, which notes that SanDisk previously did a free promotional SD of music

Wired News asks, “but why?”, to which I’d answer – it might well be easier to load music onto a phone in parts of the world other than the US, you might more easily distribute videos, and artists looking to increase the value of their CDs could innovate on revitalizing album art.

First, let’s start with the players, as that’s basically the big news here.

Hardware: SanDisk, the folks who invented flash storage and make more of it than anyone else

Labels: A huge set of the majors – EMI Music (which includes the likes of Angel, Capitol, Blue Note, and Astrelwerks), Sony BMG, Warner Music (including Atlantic, Nonesuch, Rhino), and the world’s biggest music company, Universal Music Group

Retailers: Best Buy, Wal-Mart, and other US retailers, with Europe to follow – keeping in mind, Wal-Mart remains the biggest brick-and-mortar seller in the US

When it’s happening: Exact date TBA, but officially by the holidays

Which artists: Most likely, lots of them. An EMI representative who spoke with CDM confirmed two chart-topping examples: Coldplay’s Viva la Vida and Kate Perry’s One of the Boys.

Now, you’d be right to be skeptical of how this format will be received, but it’s certainly a big distribution play with that arrangement of labels and retailers.

The hardware in question is basically SanDisk’s tiny removable flash memory format microSD, rebranded and repackaged as slotMusic. (A representative of SanDisk tells us there are some other subtle technological differences; more on that soon.) The important thing about this is that the hardware you buy has no DRM on it at all; it’s just standard flash memory you can plug into phones and mobile devices, or, via a tiny included USB sleeve, a computer.

SanDisk’s format specifies DRM-free, 320 kpbs MP3s as the music format. Gruvi, SanDisk’s previous attempt at turning their lucrative flash memory business into a music format was a miserable failure, but by contrast, it was locked with DRM features and, excepting a big release by the Rolling Stones, lacked support from labels and retailers. (I see Gruvi has even been largely erased from SanDisk’s website.)

Sound Tribe Sector 9 is one of a group of independent artists who have embraced the idea of physical distribution of digital files on their own. Their latest album Peaceblaster was available as a USB key loaded with extra goodies.

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Track Where Your Fans Come From, Free

image

Brad Sucks, the (despite the name) well-loved Internet musician, has been blogging and releasing tools he’s building to make his online music life better. This one is especially nice: it’s a simple, open source script that connects mailing list sign-ups to Google Maps. Armed with this information, it’s easier to see where your fans are. (Image at right seems to suggest at least a one-person gig offshore of Nigeria, but you get the idea.)

Brad’s Mappy Email Signup Release

Early data is really interesting already. Of course, you need to have more than, say, five fans, but now’s a good time to start. I’m revamping some sign-ups around CDM, so I hope to try this here soon.

Previously from Brad: the brad sucks digital download store, which hooks you up with your own Amazon S3 and PayPal-powered online music store.

Brad also has a tool for asking for donations:

http://www.bradsucks.net/gimme/
http://www.bradsucks.net/projects/gimme/