DJ Magazine’s Top 100 list of DJs is irrelevant and broken, based on a flawed methodology, prone to manipulation, and out of touch with what actually makes someone a top DJ.

That’s the conclusion you’d probably reach after reading the latest critique of the poll, and the conclusion is that the list needs to get out of its print past and embrace new tech. It hardly seems like a surprising opinion. But here’s where this becomes news: the analysis comes from London-based Terry Church, formerly a News & Web Editor at DJ Magazine as well as a PR guru and former Beatportal editor.

Terry doesn’t just rant about the top 100. Insetad, he offers a detailed history of how the list came to be, and how at its inception in 1997 no one really saw the potential problems (or had today’s more intelligent survey tech). He also goes, step by step, through the gradual downfall of the survey among artists and listeners. Some good signs: intelligent bookers and audiences are simply well-educated enough that a top list isn’t as necessary. But the bottom line for the top 100 just isn’t good; as Terry writes:

So DJ Magazine’s Top 100 will A) never be secure, and B) will always be plagued by unscrupulous marketing practices. As such, the poll’s popularity has fallen in recent years, even amongst trance fans, who traditionally were the most ardent supporters of the poll’s results due to the large numbers of high ranking DJs from their scene.

However, even among the aspiring candidates themselves there seems to be a general feeling of apathy.

Terry also has some suggestions for how technology might make the list more interesting. Google Trends doesn’t come up with much that’d be too surprising — though, really, a top five probably shouldn’t be surprising in the first place, or it wouldn’t be “top.”

Well worth a full read, particularly to see how an idea in journalism can evolve (or devolve) over time:
Opinion: Should technology replace DJ Magazine’s Top 100 DJs Poll? [terrychurch pr; not sure why that headline ends as a question mark given his thesis]

But for me, this all raises an interesting question. Google Trends is a fairly primitive metric. How might we get some more compelling data visualization and analytics on musical practice? Maybe the next top list will come out of a Music Hack Day, not a suspect print magazine survey. And that sounds very interesting, indeed.

Polling ends tonight. For their part:
http://www.djmag.com/top100

What’s truly wish-worthy? Is it a manuscript paper notebook? An iPhone app? A glitched-out hardware effect? A DAW? A sample library? A CD or book?

Before we put together some of our own suggestions for this year’s gift guide, we want to hear from you. You can add to your own wish list. You can add something you’ve gotten yourself you think someone else – or even a beginner – might want themselves. If you make something you want people to know about, be you a large vendor or garage maker, you can pitch us here, too.

There’s only one requirement: this year I’m absolutely looking for practicality. Sure, someone leaving a restore Buchla 100 Series modular with a bow on it would be nice, but there are too many terrific affordable choices to fail to focus on those. Be aware I’ll be skimming lots of answers, too, so get your elevator pitch right or find a snappy few words as a headline if you want our attention.

Enter the Google Doc directly, or fill it out here; form below.

Okay, first, a disclaimer: the fact that the upcoming microKORG XL has a “genre” knob for selecting presets isn’t big news. The original microKORG had genre-selectable presets, too. The beauty of the original, though, was how incoherently these settings were labeled. (Retro, or Hiphop/Vintage, anyone?)

Sometimes, the labels that don’t fit are better than the real ones.

“What type of music do you play?”

“I play VOCODER!”

(From here on out, any time the mention of VOCODER comes up, it shall be in CAPS and ITALICS as will anything else we especially ENJOY. For instance: GRANULAR DISTORTION!)

Sadly, it seems Korg has – well, sort of – made these choices rational. (As rational as they can be, anyway, given “genre” is generally irrational.) I think I misread the label “ROCK/POP” as “POWER POP” – you’ll have to use your imagination. (VINTAGE SYNTH? Does that really say HOUSE/DISCO?) Korg explains:

The first selects the musical genre, while the second defines the instrument category. From the familiar "ROCK / KEYBOARD," the standard "R&B / LEAD," and the distinctive "HIPHOP / BASS," a wide range of presets are instantly available. For the diehard synthesists and sound designers, you can use the three performance edit knobs for fast, effective editing in performance. You’re also free to select and assign your favorite parameters.

No idea what “distinctive” means, but since our job is not selling lots of gear, let’s do something more fun. I suggest we chip in and imagine the Most Awesomest Genre Knob ever. You’ll be free to incorporate this into your Pd and Reaktor patches. It will have silly, awesome names on it that we’ve made up or refer to disparagingly. Get your genre brains going, and submit your ideas, and I’ll run the best answers later this week. You’ll have to print out a sticker to put on your new microKORG XL when it ships in 2009.

Now, if only we could use a “genre” knob on bands at gigs… sorry, Emo band, you’ve now just become Avant-electro-noise!

Send your answers below, or head directly to http://cdm.genreknob.sgizmo.com

Americans are busy getting ready for Thanksgiving and … everyone is busy, anyway. But there’s still time to:

1. Tell us what makes you musically thankful – we’ll feature your responses on CDM.

2. Tell us if you’d like to get handcrafted, human-written exclusive notes in your inbox occasionally from CDM (totally optional).

3. Get a chance to win the deluxe edition of T-rackS 3, the tasty mixing and mastering suite, with lots of new routing, models, and metering.

I’m actually working on a way to visualize all of these “reasons we’re thankful” in Processing, so I’d love lots of responses! Keep them coming!

You have until the end of the day Friday, November 28 NYC time.

Answer below (takes about a minute), or head to:

http://cdm.thanksgiving.sgizmo.com/

Thanksgiving is an American holiday on this international site, but the basic ideal for which the day has come to stand – giving thanks – is a noble one. So we want to do three things here for CDM:

1. Ask you what for you’re thankful, musically speaking. It might be a synth, or a collaborator, or an album, or a song, or the metronome you’ve used since you started playing, or having more discipline practicing. It could be tech (you know the slant of this site), or not. I’ll be putting together the answers in a big, warm heap for us to share, like virtual pumpkin pie.

2. Meet CDM Notes. Like you need another mailing list, I know. This one will be different – it won’t just be an automated dump of headlines; it’ll actually be an email from me with personal notes on the week’s events in music and motion, and some exclusive tidbits not elsewhere. You don’t have to sign up for the mailing list, but this is a chance to do it if you like. And it’ll include some things to be thankful for.

3. You could win a copy of T-RackS 3 Deluxe. Whether you opt for the mailing list or not, you’ll be entered to win a copy of IK Multimedia’s latest release of their mixing and mastering suite. (I’m playing with it now; watch for a review soon.)

Enter now: http://cdm.thanksgiving.sgizmo.com/

T-RackS 3 has a bunch of new stuff in it, too, so I expect we’ll make someone very happy. It’s basically a bundle of emulations of tube and digital models for mastering, with new mixing, metering, and models. (Mmmmm, alliteration.) The latest release adds new vintage and analog emulations and modeling tech, additional chaining options, extensive new metering, new oversampling, and both standalone and plug-in versions in all the formats. We’re giving you the Deluxe copy, so you get an extensive collection of tools. And if you lose, as I said, stay tuned for our full review once I’ve had sufficient time with it. (I’m calling in a couple of my mastering friends, since they have better ears than I do.)

Unlucky in these things? IK reminds us that they’re doing the one million installation giveaway; you can win up to $17,000 in toys and everyone gets to choose from one piece of free software.

1 Million Installation Celebration / giveaway / contest

… but of course, we hope you enter ours, too!

But on to being thankful – we look forward to hearing from you.

Fill out the embedded survey, or head directly to:

http://cdm.thanksgiving.sgizmo.com/

If you’re interested in advertising in the guide, your ad will be exposed online in the main site feed for all of our online readers plus will get additional exposure in the online / downloadable / printable version that people will hang onto. We can send you details, but you need to contact us and ads do close end of day Wednesday New York time.

It’s nearly the holiday season, and as CDM has just completed its fourth birthday, I want to give all of us a present. The idea: a holiday guide that’s a bit different.

• The first CDM treeware. We’ll have PDF and print-on demand versions. And part of the reason we’re doing this:
• Something you can share. CDM certainly has its share of (sometimes frighteningly) advanced readers. But we believe in what we’re doing enough to share it with people with less experience. So we’ll include content you can share with nieces, cousins, strangers on the street. And, of course, it’ll be Creative Commons-licensed.
• Gifts of knowledge as well as objects. You’ve seen the countless lists of “stuff to buy” in other holiday guides. But we believe in DIY tech, and that knowledge can be priceless. So we’ll include information from the best of CDM in 2008 and special guides for the occasion.
• Designed by you. This time, we want to know what you would want to receive, what you would give to newcomers, and what you would want to read. So we need your help – fill out the survey below and this will really be a grassroots effort by the CDM community.

It’s a really tough economy out there. But that’s all the more reason to invest in things that really matter, to look for value, and to look for things that can be shared freely with one another. So, in my mind, I could think of no better time to do this. Give the survey a go.

If you complete the survey, you’ll be entered in a drawing to receive another gift: a free copy of the new, cross-platform T-RackS 3 mastering and mixing suite donated by IK Multimedia. (We’ll have one other opportunity to put your name in the hat later this week, too.)

Fill out the survey below or head straight to:
http://cdm.holiday08.sgizmo.com

And watch for the guide by the beginning of December.

Advertisers: We need your support to help bring this guide to CDM readers free of charge. If you’ve got a message you’d like to get out and want to support our community, do get in touch. (We have some creative possibilities to offer, too.) Use the contact form or email ads (at) createdigitalmusic (dot) com.

[Direct poll link, in case the embed isn't working]

I consider myself operating system atheistic: I refuse to believe in an operating system unless solid, empirical data is presented proving it exists works. Okay, actually … I spend a considerable amount of time doing production on both Mac and Windows, and even some time working with Linux (not to mention administering Linux servers).

But we’d like to know more about what you use in your music. Our site analytics don’t tell us a whole lot: they tend to sample random users, not regulars, and if you use a work PC to browse, we may not know what you use at home for music.

For that reason, we’d love to have you tell us more about how you work. This isn’t a race, so no need to stuff the ballot box for the OS you like. (And we already know you use some obscure OSes — and some of you even browse CDM from your iPhone, Nintendo Wii, Sun Solaris workstation, Amiga, and PSP, based on our server stats). Anyway, an OS is just as interesting if few of you are using it as if many are. No, the idea is to get an honest metric of what you’re using. We’ll happily share the results.

The survey is now closed. Thanks for your help! We’ll have results up soon.