Designing the Sound of a Real Car: An Audi, from Silence to Noise [Video]

Hear the idea of creating a car sound, and you might imagine a sound designer working on a video game or film. Imagining that person producing a sound for an actual car could sound like a joke. But as today’s vehicles go silent – whisper-quiet electric cars to human-powered bicycles – the problem of imagining noises for them to make becomes deadly serious. Our brains are wired to respond quickly to sound, so when cars suddenly don’t make any noise, alerting us to their presence is a serious issue. Audi’s engineers are working on that problem in the video here …

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